The new feature, detailed in a blog post, provides visibility into how employees interact with OpenAI’s tools, allowing managers to see which prompts are most common and where spending is concentrated. This data is intended to highlight areas where teams may need additional training or support to get the most out of the AI. By tying usage to outcomes, companies can better justify investments in AI and refine their internal strategies.

The move comes as businesses increasingly seek to prove that AI spending translates into real productivity gains. OpenAI’s analytics aim to address this demand by offering a clearer picture of how AI is being used across an organisation. This could help reduce uncertainty for companies hesitant to adopt AI at scale.