THE CRUNCH

Meta’s newest app Muse has climbed to the second most popular app in the United States, according to recent data. The launch has been slower than the company’s other apps, such as Meta AI and Threads, but it has still managed to secure a top-two position in the market.

WHAT HAPPENS NEXT

The app’s ability to maintain this ranking will depend on user retention and whether it can differentiate itself from Meta’s other services.