The claimed cost reflects a broader surge in memory and storage prices, driven by shortages linked to the demands of AI data centres. Consumer electronics prices have risen across the board, and a PS5 now costs over 50% more than at launch, a rise of $200 or £200. The shortage has almost certainly affected Sony's plans for a console once claimed to be targeting a launch as soon as next year.

Industry analysts have debated whether next-gen consoles will retail for over $1,000. Newzoo market intelligence director Manu Rosier suggested some versions may exceed that figure but expects a base model to stay under $999, noting the PS5 Pro is already at $899 after two price hikes inside a year. Aldora CEO Joost van Dreunen was blunter, saying: "At this rate, the next generation may not even release until 2028, and when it does, north of a grand is the floor."