THE CRUNCH
Several of Silicon Valley's most prominent figures are adopting President Trump's push to rename artificial intelligence as "super intelligence", according to The Verge. Trump declared that the White House considers anyone using the term "artificial intelligence" instead of the "more accurate" "Super Intelligence" to be "THE ENEMY", and an executive order now requires government agencies to use the new term.
The alignment has been quick. Elon Musk promised to rename SpaceXAI to SpaceXSI, while Marc Benioff announced Salesforce would rebrand AIForce to SIForce shortly after Trump's declaration. Nvidia's Jensen Huang, who attended the summit where the executive order was announced, directed a $1 billion commitment to scientific advancement that included "super intelligence research".
The latest to follow is Microsoft's Satya Nadella, who attended the same summit alongside Mark Zuckerberg, Sundar Pichai, Jeff Bezos, Dario Amodei and Musk. In a post calling for building an "emergency brake" for AI, Nadella repeatedly referred to the technology as "super intelligence".
The rebrand has not caught on universally. Most of the broader population is still sticking with AI. The Verge frames the executives' shift as part of a broader pattern of Silicon Valley trying to ingratiate itself with the administration during Trump's second term, after a much more contentious relationship during his first.