THE CRUNCH

Apple has announced the HomeView, its long-rumoured smart home hub, during its "Welcome Home" event. The device is a 7-inch square display that shows smart home controls, answers questions through Siri AI, handles video calls and displays footage from HomeKit Secure Video cameras. It also acts as a Matter controller and a Thread Border Router, the pieces that let it talk to and coordinate compatible smart home gadgets.

It costs $299 and comes in two versions: one that mounts to a wall and another that sits on a small speaker base. Four colours are on offer, including silver, starlight, rose pink and space gray. Pre-orders open today, with shipping set to start on November 13th.

The hub has been rumoured for years. Apple originally planned to launch a smart home display in 2024 alongside an AI-powered upgrade to Siri, but changed course after that Siri revamp slipped, as Bloomberg reported. The Siri AI overhaul eventually arrived alongside Apple's OS updates last month.

WHAT HAPPENS NEXT

The HomeView is set to start shipping on November 13th.